NEW DATASET + REPORT
Enterprise Applications - Decision Maker Survey, 2H 2024

Enterprise Apps - Decision-Maker Survey, 2H 2024 copy-1Now available in the Futurum Intelligence Platform: Enterprise Applications Decision Maker Survey data and report. 

The research is modeled, sized, and forecasted based on data collected from 895 leading enterprise apps decision makers across 12 market segments:
-  Business Intelligence/Analytics & Visualization
-  CCaaS/UCaaS
-  Content Management
-  CRM
-  Data Management/Platform
-  Digital Transformation/Data and Process Management
-  ERP
-  HR/Employee Experience/Rewards
-  Line of Business
-  Marketing Automation
-  Project Management, Productivity, Collaboration
-  SCM

Request Access to the Dataset + Report

The report is available to Futurum Intelligence subscribers, accessible in our platform. If you are not a current subscriber, please complete the form below to request access.

VENDORS INCLUDED IN THE REPORT

Google  .  IBM  .  Microsoft  .  Salesforce  .  SAP 
and more

SNEAK PEEK INSIDE THE REPORT
Enterprise Applications Decision Maker Survey, 2H 2024 

  • Vendor selection continues to be value-driven, with features (16%) and total costs (13%) appearing as the top two selection criteria among respondents.The data suggests vendors must strike a balance between innovation, ease of use, and tailored functionality to cater to evolving enterprise demands effectively.
  • Organizations prioritize efficiency (23%) and productivity improvements (22%) when evaluating SaaS ROI, with a focus on reducing costs (17%) and enhancing both employee (14%) and customer (14%) experiences. 
  • Growing demand for feature-rich, capable solutions drive the popularity of generative AI capabilities (12%) and user-friendly interfaces (10%). 

 

Exclusive access to these details and more is available in the Futurum Intelligence Platform. Submit the form at the top of the page to learn more.